Computer-Assisted Telephone Interviewing (CATI) is a structured, efficient, and cost-effective method of conducting market research. Our experienced interviewers use specialized software to guide conversations, ensuring that questions are asked consistently while collecting high-quality data in real time.
Interviewers follow a structured script, ensuring that every respondent receives the same questions. The system automatically prompts follow-up questions based on responses, reducing the risk of human error.
CATI allows you to engage with respondents from diverse geographic locations, making it an ideal choice for reaching larger, more varied populations.
Responses are recorded immediately into our system, allowing for quick analysis and immediate feedback during the interview process.
CATI is best used for surveys where standardized questions are required, such as customer satisfaction surveys, opinion polls, or when time-sensitive data is needed. It's also a great solution for studies that require a higher volume of responses in a shorter timeframe.
Our professional interviewers are trained to manage telephone interviews with precision and care. We handle all aspects of the process—from recruiting participants to delivering the final data, ensuring that your research is completed quickly, accurately, and efficiently.